MSc in SALES 4.0 - Master in International Sales Management

MASTER OF SCIENCE (MSc) IN SALES 4.0 |
MASTER IN INTERNATIONAL SALES MANAGEMENT

Unlock a dynamic and versatile career in Sales Management and be a key player in successful organisations

OBJECTIVES OF THE PROGRAMME

Like other elements of business, the selling and sales management landscape in the 21st century is constantly evolving thanks to significant technological, economic, and social forces. Artificial intelligence, globalisation, social media and digitalisation are just a few aspects contributing to highly competitive and complex markets nowadays.

Yet, what hasn’t changed is that without customers, there is no business. Due to the importance of the sales function in any growth-oriented and results-focused organisation, agile, ambitious, and culturally adept sales professionals are always in high demand — especially if you see yourself in leadership as a part of your career trajectory.

The Master of Science in International Sales Management at ESCP is one-of-a-kind programme that prepares you to:

• Master sales techniques and fundamentals as you learn to lead and manage salespeople, teams, and processes

• Leverage digital technologies in the evolving and complex sales and marketing environment

• Bring an intercultural perspective and approach to your company and career

As a student in Berlin and Paris, two vibrant European cities, learning with peers from around the world and taught by ESCP’s diverse faculty, you’ll strengthen the intercultural intelligence and competencies that are key to an international business career.

A foundation in international sales management opens you up to a wide range of job opportunities, with outstanding salary levels and rapid career advancement. Choosing this Master programme equips you with versatile and relevant skills that will serve you throughout your career in any industry, company, or country.

EXPERIENTIAL LEARNING

You will take part in a Company Consultancy Project (CCP) during this MSc, which allows you to put into practice the concepts you’ve learned in class. In groups of 4-5, you and your peers will collaborate on a real-time challenge provided by a company or organisation.

Your group is expected to deliver a high-level analysis and make actionable recommendations that can realistically be implemented by the company.

The Company Consultancy Projects are a key element of the programme that enables you to get to know a sector or a specific function. They require significant commitment and focus from students over 2-3 months.

Through the Company Consultancy Project, students learn how to work efficiently as a team and hone their skills in:

• Project planning and management
• Data collection and analysis
• Development of hypotheses and recommendations
• Customer service
• Public speaking and presentations

Within the framework of the Company Consultancy Projects, dedicated workshops are carried out, such as:

• Client interaction
• Presentation skills

Throughout the project, guidance is provided by an ESCP professor. Students learn how to approach an issue with a critical mindset and how to react and adapt swiftly in unexpected situations with a creative and open-minded attitude.